About Us

Our Story

True Casuals was founded in 2022 by two brothers with a vision to create an e-commerce brand that celebrates the rich culture of Tulu and Kannada language. Our primary focus is to deliver unique designs and trendy products that express our love for Tulu and Kannada. This website is owned and managed by Thanmayee Apparels as per legal name.

Our Story

Our Unique Approach

We believe that fashion is not just about clothing, but it’s a reflection of one’s culture and ethnicity. At True Casuals, our collections are themed with Tulu and Kannada language, inspired by the traditions and lifestyle of the people of Tulunadu. We aim to provide a seamless shopping experience on our website, with a wide range of t-shirts featuring Tulu and Kannada slogans and designs that represent modern trends of fashion and comfort.

“With a wide range of t-shirts featuring Tulu and Kannada slogans and designs, True Casuals offers a unique way for customers to express their love for their culture and language through fashion.”

Our Commitment to Quality and Customer Satisfaction

We are committed to providing the best online shopping experience to our customers. True Casuals offers high-quality, affordable, and fashionable products for those who value trends. Our user-friendly interface and easy access make online shopping a breeze, setting us apart from the rest and making us a favorite among online shoppers. We believe that customer satisfaction is key, and strive to exceed our customer’s expectations

Our Thoughtful Curation

We take pride in curating our collections with care and attention to detail. Our menswear, womenswear, kids wear, and home collections are hand-sourced by us, solely based on quality. We choose pieces that we would wear ourselves and be proud to have in our homes, as we consider our customers to be a part of the True Casuals family.

Join us in celebrating the rich culture and language of Tulu and Kannada with our unique merchandise that reflects the essence of our Tulunadu. We are excited to have you as a part of our True Casuals journey!

Elemix Big Moments

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The Company

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Our Mission

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Our Vision

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Some numbers about us

2 020

Elemix was born

80 +

Employees and counting

1 490 +

Brands and growing

400 +

Orders each day

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